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Q

Should I bother to write a Business Plan? If so, (1) what should I focus on and (2) how long should it be?

A business plan for me is a living document that changes significantly throughout the life of a tech business. Unless you’ve put enough thought into your complete plan you’re probably not ready to pitch your business to investors. So in short, it’s not the document that investors are looking for specifically it’s the thorough analysis of your markets, competitors, go-to-market strategy, financing req’s, etc that’s behind your business that you need to be able to present confidently.

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