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Q

Entering business plan competitions (Local competitions, TechStars, MassChallenge) or posting on websites such as kickstarter good strategy to determine if there is/could be investor interest, business opportunity, exposure to mentors? What would you do/not do for someone that has good ideas, wants to them to go to the next level, but struggles on next steps?

Testing your product/idea in market (even in concept) is a critical starting point in the creation of any new company. I highly recommend kickstarter as a means of getting early feedback on a product idea – we’ve had great success with sites like these in the past. If you’re not building a physical product, there are many great strategies (adwords campaigns, test websites, etc) for getting market feedback of an online service. Business plan competitions are also good although they don’t typically help you get product feedback. They are, however, a great way of getting business feedback and helping to tighten your pitch.

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