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Q

We have two ideas and we are tying to choose one to move forward on. What steps do we need to take to make this final decision? Thanks.

Look at your ideas from the perspective of potential investment opportunities. I like to you the POCD framework … People, Opportunity, Context, Deal. You can google this to learn more about it. Also, before spending too much time or money on any idea, you should ask yourself: What cheap and quick experiment can I run to give me more info on whether this business will have traction?

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